Keene is unique in that it has a higher bitcoin-accepting-business-per-capita ratio than even San Francisco, the purported #1 city for bitcoin-accepting businesses. As you’ll hear in the radio ads, bitcoin is a powerful local currency that can also be used internationally. “It’s Keene to buy local”, and Bitcoin empowers local business owners to keep more from each sale, rather than sending three percent outside of the area to credit card companies.That means more money staying here in the Keene area, which benefits the entire community.
In addition, the first ad in the series specifically mentions several local mom-and-pop businesses that are accepting bitcoin, at no cost to those businesses. The entire budget for the ad campaign, which starts on October 10th, is directly sourced from our bitcoin vending efforts.
The first ad will start immediately and the second ad will be put in rotation a few weeks in. The first ad is an introduction to Bitcoin for the Keene area consumer and the second targets local business owners. Here they are:
“The Peak” (heard on 101.9 WKKN-FM Keene, 100.7 WTHK-FM Wilmington, VT, and 104.7 W284AB Jamaica, VT) will be the only radio stations where the ads will be heard for now, as we can’t afford to air them on every local station. The Peak seemed like the best choice as its “Adult Album Alternative” music format and local branding likely attracts listeners who deeply appreciate the buy local message. Listeners will be able to hear the Bitcoin ads multiple times from 3p-6a, seven days a week, starting today.
This is a historic moment for Bitcoin. While Bitcoin has had radio ads in the past, they were purchased (by Roger Ver aka “Bitcoin Jesus”) on my radio show, Free Talk Live and its network, LRN.FM. Though FTL is heard on over 160 radio stations, this Keene ad campaign marks the first time bitcoin has ever been promoted heavily in one geographic area via one of the oldest forms of media, radio. Stay tuned here to Free Keene for the latest from the bitcoin capital of the New Hampshire and maybe even the world, Keene.
If you’re a bitcoiner who’d like to contribute to this ad run, please send bitcoin to 137bAdkwoqzVMoR6WUR6Qn9vqvuG991wFH